COMET

COMET (Content Marketing and Engagement Tool) COMET is an industry-first initiative and a matter of pride for the PDL family. It is an online platform designed to simplify and enhance catalog marketing for our partner labels and artists. With COMET, you can take a more active role in bringing your music closer to editorial playlist placements on streaming platforms.

The biggest benefit of using COMET is that the PDL team ensures a label’s catalogue content gets more streaming on any music streaming DSP.

• Tag your songs to relevant categories, which we call 'Events.'

  These Events correspond to the types of playlists commonly featured on streaming platforms, such as artist-focused playlists, genre-based playlists, festival-related playlists, and mood- or activity-based playlists.

• Events help create playlists for any situation, whether it’s a cultural occasion, a seasonal societal event, or any trend that's engulfing the country or the world.
• The more input PDL receives on COMET, the better our team can make targeted and effective pitches.
• Using events of any kind will boost the chances of your songs being featured in curated sections of audio streaming platforms.